Weekly Roundup: 4 Must-See YouTube Videos for Entrepreneurs (July 10, 2015)
In this week’s video roundup, discover why your business could benefit from sharing information with competitors, why you shouldn’t stop comparing yourself to other people, and how to take the shame out of self-promotion. Plus, Gary Vaynerchuk answers a slew of questions from entrepreneurs, including what do when you have too much business. Not a bad problem to have, really.
Pedro M. Gardete: Should Competitors Share Information?
Should companies share information with competitors? Yes—well, sometimes, depending on the industry, according to Pedro M. Gardete, a Stanford Assistant Professor of Marketing. He studied the DRAM industry (the companies that make the memory chips in our computers, cellphones, and tablets) and discovered that these companies benefit from sharing information. Would sharing information with competitors benefit your company? Maybe. But watch this video first.
Don’t Stop Comparing Yourself to Other People
Who says we shouldn’t compare ourselves to others? Brendon Burchard argues that we shouldn’t remove ourselves from that social context—it’s a valuable way to gain perspective, values, and ideas. But there’s a right way to do it. In this 10-minute video, Burchard discusses three healthy ways to compare yourself to others.
How to Take the Shame Out of Self-Promotion
“You often hear the term ‘shameless self-promotion’ as though there should be shame in self-promotion,” Marie Forleo says in this video. “I think it’s important that we slow down and really ask ourselves this question: where did we learn that self-promotion is bad? And, more importantly, why do we accept that as the truth?” Forleo gives excellent advice on how to self-promote without shame.
#AskGaryVee: When Does Authentic Marketing Become TMI?
In this 23-minute episode of #AskGaryVee, Gary Vaynerchuk answers questions about daily rituals, Facebook following count, and what do when you have too much business. Also: when does “authentic marketing” cross over into TMI territory? As usual, Vaynerchuk has plenty of advice and insights to share, delivered in an always-entertaining package. It’s sitcom-length, so kick back and enjoy.
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