Business Video Roundup: The Future of Advertising, Office Design & More
In this week’s roundup of great videos for entrepreneurs and business owners, Gary Vaynerchuk talks shop with Salesforce Chief Digital Evangelist Vala Afshar, Droga5 CEO David Droga discusses the future of advertising, and Basecamp CEO Jason Fried ruminates on the future of office design in the wake of the pandemic. Plus, CNBC explores how Spotify rose to the top and continues to dominate Apple, Google, and Amazon in music—lessons in strategy that could be applicable to businesses to any industry. And, finally, Evan Carmichael presents the top 10 rules of success for Tony Robbins, including one special, universal rule.
GaryVee: Coffee & Commerce – The Digital Evangelist
In the latest episode of Coffee & Commerce, Gary Vaynerchuk welcomes Vala Afshar, Chief Digital Evangelist at Salesforce. They chat about various business topics, revealing several nuggets of wisdom, including the idea that “networking is about giving.”
David Droga: The Future of Advertising and What It Will Take to Succeed
In this hour-long discussion, marketing guru David Droga talks about the changing landscape of advertising and shares some great advice on how to get noticed in the COVID-19 era. As the founder and creative chairman of Droga5, the agency behind several high-profile advertising campaigns (including those for clients like IHOP, The New York Times, Prudential, and HBO’s Game of Thrones, just to name a few), Droga definitely knows what he’s talking about. Can you apply his tips to your company’s advertising?
Jason Fried: The Future of Office Design
“People are gonna still have offices, but they’re gonna rethink how much money they’re spending on rent,” says Basecamp CEO Jason Fried. In this short video, he suggests that open office layouts may become more popular in the wake of COVID-19.
CNBC: How Spotify Dominates Apple, Google, and Amazon in Music
This 11-minute mini-doc from CNBC explores the rise of Spotify and how this once-little upstart dominated giant tech companies like Apple, Google, and Amazon in the field of streaming music. Even if your business is not related to music or technology, there are plenty of things to be learned from Spotify’s deft strategies, applicable to businesses in any industry.
Tony Robbins: The One Universal Rule Everyone in Finance Knows About
If you need some motivation, maybe this will do the trick. Evan Carmichael presents Tony Robbins’ Top 10 Rules for Success, including “the one universal rule” that everyone in finance knows about.
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The Bank Said No. Your Growth Doesn’t Have to Wait.
Part of our Honest Answers series — straight talk about financing a growing business.
You did everything right. You landed the bigger customer, won the contract, or saw demand climb faster than you expected. So you went to the bank for a line of credit or a term loan to fund the growth — and the bank said no.
It stings, and it doesn’t always make sense.…
The Growth Trap: How Staffing and IT Firms Run Out of Cash by Winning Great Customers
There’s a particular kind of failure that blindsides good companies. It doesn’t come from losing customers, botching a project, or getting undercut on price. It comes from winning — specifically, from landing the exact large, creditworthy, name-brand customer the founder has been chasing for years. The contract closes, everyone celebrates, and four months later the company can’t make payroll.
We call this the growth trap, and it’s one…
How Much Does Invoice Factoring Cost — and How Is My Rate Determined?
It’s the first question almost every business owner asks us, and it’s the right one to ask: what is this actually going to cost me? A lot of factoring companies get vague here. We’d rather just show you the math.
Here’s the short version, and then we’ll break down every piece of it: most of our clients pay an average discount rate of about 4.4% per invoice, and…
