Business Video Roundup: How to Cultivate Brand Purpose, Recruit Top Gen-Z Talent & More

Posted on 7.May.2021 by Mike Winters | @amcomcap

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In this week’s business video roundup, CVS Health CMO Norm de Greve talks about brand purpose and business leadership (among other things), Forbes offers up some tips on recruiting top Generation-Z talent, and CNBC explores the booming, Apple-fueled dongle market. Plus, a quick look into how artificial intelligence will transform multiple industries over the coming years (perhaps including your own) and a timely reminder about Warren Buffet’s three big tips for success.

Brand Purpose & Business Leadership with Norman de Greve (CVS Health)

In this 28-minute conversation from the BRITE ’21 conference, Siegel+Gale’s Margaret Molloy talks with Norm de Greve, CMO of CVS Health. They discuss a variety of business issues, including topics around brand purpose, effective business leadership, and gracefully handling the often-tricky intersection of societal promises and financial requirements.

Forbes: 6 Ways to Recruit Top Gen-Z Talent

Looking for young talent? Forbes has some tips on finding the best Generation-Z employees.

CNBC: How Apple Created a Billion-Dollar Market for Dongles

This 15-minute mini-documentary from CNBC offers a peek inside the highly lucrative market for dongles—those little adapters that allow you to connect devices and other peripherals to your computer if a direct connection isn’t possible. The dongle market is expected to generate more than $25 billion in revenue by 2027, but will wireless technology change things?

Forbes: How the Artificial Intelligence Revolution Will Transform Industries

Artificial intelligence has the potential to transform many markets and industries, including healthcare, cybersecurity, manufacturing, construction, business to business, customer services, finance, and logistics. This brief video from Forbes gives a little insight to the kinds of companies that are leveraging AI technology and how things could change in the future.

Inc.: Warren Buffet’s 3 Tips for Success

Just a quick reminder of Warren Buffet’s three lessons for success.

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Business Video Roundup: The Problem with Young Entrepreneurs & More

Business Video Roundup: The Problem with Young Entrepreneurs & More

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In this week’s roundup of great videos for entrepreneurs and business owners, Gary Vaynerchuk discusses the reason most people fail in business (it’s not what you think), Steve Forbes discloses his predictions for the Federal Reserve’s meeting next week and how it will affect the economy, and the latest episode of Entrepreneur Elevator Pitch features Netflix co-founder Marc Randolph making a surprise move…

Mike Winters 27.10.2023

Business Video Roundup: Marketing in 2024, Silencing Your Inner Critic & Maintaining Success

Business Video Roundup: Marketing in 2024, Silencing Your Inner Critic & Maintaining Success

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“You have to build something that’s sustainable long-term,” Daring CEO Ross Mackay said at the recent Forbes 30 Under 30 conference in Cleveland, Ohio. In this week’s business video roundup, he talks about finding success early on and the tactics he has used to maintain that success. No matter how good it gets, it’s always at risk of going away. Also on deck:…

Mike Winters 20.10.2023

Achieve Work-Life Balance: 10 Tips for Finding Personal/Professional Equilibrium

Achieve Work-Life Balance: 10 Tips for Finding Personal/Professional Equilibrium

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In today’s fast-paced, always-on business culture, finding a balance between professional pursuits and other aspects of our lives can be daunting challenge. The constant demands of running a business often lead to long work hours, high stress levels, and neglect of personal life. That said, achieving some kind of work-life balance is important for long-term success and mental and emotional well-being. The optimal…

Mike Winters 13.10.2023


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