Business Video Roundup: Finding Your Niche, Understanding Your Market & More
In this week’s roundup of great videos for entrepreneurs and business owners, Era Transport CEO Sebastian Brzek discusses the difference between being the leader you want to be and being the leader that your team needs, Phanta founder Mark Drager gives advice on how to understand your market, and LightSpeed VT’s Brad Lea talks selling. Plus, the founder of Panera Bread shares the tough decision that turned his company around and Marie Forleo hosts a call-in show that covers several business topics.
Being the Leader You Want to Be vs. Being the Leader Your Team Needs
Founder and CEO of Era Transport, Sebastian Brzek, says it’s important to know the difference between being the leader you want to be and being the leader your team needs. In this five-minute video, he discusses that distinction and other aspects of being an effective leader and understanding the specific difficulties faced by employees.
Evan Carmichael: How to Understand Your Market and Competition
This is part four in a 10-part series of videos in which Evan Carmichael chats with Mark Drager, founder of the marketing agency Phanta. This episode focuses on the lessons Drager has learned about understanding your market and competition.
Brad Lea: “Selling Isn’t Talking, It’s Listening!”
In this 24-minute video, Brad Lea (founder and CEO of the training solutions company LightSpeed VT) explains to Evan Carmichael why selling isn’t talking – it’s listening.
Inc.: How the Founder of Panera Bread Turned Around the Struggling Brand
Sometimes you have to make painful decisions to save your company. In this four-minute video, Ron Shaich, the founder and former CEO of Panera Bread, discusses one of those decisions and how it turned his company around.
Marie Forleo: How to Find Your Niche & Eliminate Business Overwhelm
In this half-hour marieTV call-in show, Marie Forleo discuss a variety of business topics, including how to choose the right business path when you’re bursting with ideas and don’t know which direction to take.
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What Makes the Best Factoring Company in Houston? An Honest Answer From Someone Who Runs One
Short answer: There is no single best factoring company in Houston. There is a best factoring company for your business, and which one it is depends on your invoice size, your industry, your customers’ credit, how much hand-holding you need, and how much you’re willing to pay for speed. This article gives you the criteria to figure that out — including the questions that will get you an honest…
Survival Skills for Entrepreneurs: Growing a Business Without Running Out of Cash
I’ve been in the factoring business since 1993, and I started American Commercial Capital in 2003. That means I’ve spent more than thirty years looking at the inside of small companies — their invoices, their aging reports, their customer lists, their payroll cycles.
It’s an unusual vantage point. A banker sees a polished loan package. An accountant sees last year. I see what’s happening this week, in real…
What’s a UCC-1 Filing, and Why Does My Factor Need One?
Part of our Honest Answers series — straight talk about financing a growing business.
Somewhere in the factoring agreement, usually right about where you’re feeling good about the deal, you’ll hit a line that says the factor will file a UCC-1 against your business. And for a lot of owners, that’s the moment the stomach tightens. A lien? Against me? I thought I was the one getting paid…
