Business Video Roundup: Find the Right Customers, Benefits of Competitive Wages & More

When trying to cut corners and maximize profits for your business, you might want to think twice before you tighten the reigns on employee pay. In this week’s business video roundup, the CEO of Southwest Airlines explains why offering competitive wages is good for business in more ways than one. Also on deck: Phanta’s Mark Drager talks about finding the right customers for your business, Patrick Bet-David offers up his list of 10 questions every entrepreneur should ask when starting a new venture, and Marie Forleo reveals a simple but highly effective way to be more persuasive when selling your product or service.
Patrick Bet-David: 10 Questions Every Entrepreneur Should Ask
In this 14-minute video, Patrick Bet-David presents his checklist of 10 important questions every entrepreneur should ask themselves when starting a new business venture. If your business is already in full swing, you can use these questions for a checkup.
Jim Ludema: Purpose, Integrity, and Excellence Are Keys to a Company’s Success
Jim Ludema, the founder of the Center for Values-Driven Leadership (a part of the Daniel L. Goodwin College of Business at Benedictine University), talks about what he has found to be the keys to a company’s success. If a company is able to focus on the strengths of their employees, they can foster connectivity, engagement, and community. This, in turn, helps them deliver high-quality products and services to the markets they serve.
Mark Drager: How to Find the Right Customers for Your Business
Part five of Evan Carmichael’s series of 10 lessons with Phanta’s Mark Drager focuses on one of the most important business topics of all: finding the right customers for your business.
CEO of Southwest Airlines Explains Why Paying Competitive Wages Keeps Efficiency High
In this quick video, Gary Kelly, the CEO of Southwest Airlines, discusses why good compensation for employees is beneficial to a company’s overall health and efficiency.
Marie Forleo: How to Persuade Twice as Many People in 3 Seconds
In this five-minute video, Marie Forleo shares a small language tweak that can substantially increase the number of people who decide to use your services or buy your products.
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