Business Video Roundup: Marketing Strategy, Panera Bread CEO on Leadership & More

Posted on 4.February.2022 by Mike Winters | @amcomcap

Healthy Eating at Panera Bread

Image: twenty20photos / Envato Elements

In this week’s business video roundup, Gary Vaynerchuk offers up some marketing strategy tips you can start using today, Business Insider chronicles the rise and fall of e-cigarette company Juul, and Mercedes-Benz Stadium Executive Chef Matt Cooper reveals his tips for success as he provides some fascinating insights into the hospitality business. Plus, Panera Bread CEO Niren Chaudhary tells all in a terrific 40-minute interview, while CNBC reports on the growth in the small-business job market for January.

GaryVee: 35 Minutes of Marketing Strategy You Can Start to Use Today

In this Sage Summit 2021 keynote speech, Gary Vaynerchuk covers a lot of business and marketing strategy that could help you excel in 2022. He talks about scaling a brand, business-to-business strategies, LinkedIn ads, and a lot more over 35 minutes.

Business Insider: The Rise and Fall of Juul

Interesting look at the rise and fall of Juul, which was once the biggest name in the e-cigarette market, with a market share of 72% near the end of 2018. But as it faces lawsuits and pending action from the FDA, Juul’s market share is way, way down. Business Insider explores the company’s rise and fall—and ponders whether or not a comeback is possible.

Restaurant Influencers: Chef Matt Cooper (Mercedes-Benz Stadium)

In the latest episode of Restaurant Influencers, Matt Cooper, executive chef at Atlanta, Georgia’s Mercedes-Benz Stadium, reveals his tips for success, including insights into catering for massive crowds and using technology in the hospitality business.

Inc.: Panera Bread CEO Niren Chaudhary on the Importance of Leading with Values

In this week’s episode of Inc.’s CEO-to-CEO interview series The Human Factor, Inc. CEO Eric Schurenberg talks with Panera Bread CEO Niren Chaudhary. They talk about the “Why?” that is an integral part of company’s strategy—a mission or adherence to a set of values that’s often more important than the product or the bottom line. Fascinating 40-minute conversation.

CNBC: Small Business Jobs Continue to Grow

And some good news. Paychex CEO Marty Mucci talks small business job growth in January.

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