Business Video Roundup: Pricing Strategy, Finding New Customers & Surpassing Competition

In our latest business video roundup, Gary Vaynerchuk and Shark Tank’s Barbara Corcoran discuss the key factors that will drive business growth in 2021, Marie Forleo explains a simple pricing strategy that actually works, and Entrepreneur editor-in-chief Jason Feifer leads a talk on how to grow your business by finding new customers outside your local market. Plus, Keith Ferrazzi (consulting guru and bestselling author of Never Eat Alone) shares his strategy for success amidst constant change, while CNBC explores how self-storage companies are continuing to do incredibly well, outpacing many other types of businesses during the pandemic.
Gary Vee & Barbara Corcoran: How to Get Ahead of Your Competitors in 9 Minutes
In this quick nine-minute video, Gary Vaynerchuk sits down with Barbara Corcoran, a long-running shark on ABC’s Shark Tank and founder of the Corcoran real-estate group. Together they discuss the key factors to driving business growth and success in 2021.
Marie Forleo: A Super Simple Pricing Strategy That Works
“I know I need to start charging more if this is going to be a sustainable thing, but how?” asks a struggling entrepreneur on MarieTV’s live call-in show. We’ve all been there. And Marie Forleo’s advice for devising a pricing strategy that works is surprisingly simple.
Entrepreneur: How to Grow Your Business by Finding New Customers
In this 14-minute video, Entrepreneur editor-in-chief Jason Feifer tackles the subject of finding new customers with help from a business owner trying to expand beyond her local market and a digital marketing expert who has some sly tips up his sleeve.
Inc.: Keith Ferrazzi Shares His Strategy for Succeeding Amid Constant Change
From the Inc. 5000 Vision Conference, a 36-minute conversation with Keith Ferrazzi, founder and CEO of the Ferrazzi Greenlight research and consulting firm, as well as the bestselling author of Never Eat Alone. He shares his firsthand insights for leading a team through uncertain times.
CNBC: How Self-Storage Companies Make Billions
As one of the few industries to outperform during the pandemic, the self-storage market has seen no signs of slowing down. CNBC explores how and why self-storage continues to be in such demand and ponders if it will be able to sustain this momentum.
READ MORE FROM AMERICAN COMMERCIAL CAPITAL
The Underrated Power of Profit
Cash flow gets the cautionary tales. Every owner who has scrambled to make payroll learns to respect liquidity, and they are right to. But beneath the cash flow conversation sits a deeper question—one that determines whether a business is worth running at all: is it actually making money?
Profit is the engine. Cash flow is the fuel line. You can keep a clean, well-managed fuel line delivering steadily…
How Does Factoring Work for Service-Based Businesses?
If you run a service business, you might wonder whether factoring is really for you — it’s often described with examples about shipping goods or delivering products. The good news: factoring works very well for service-based businesses. What you’re factoring is the invoice, and a service invoice is just as fundable as a product invoice, as long as the work is done and billed to a business customer.
What Questions Should I Ask a Factoring Company?
Walking into the conversation with the right questions puts you in control and quickly separates the straight-shooters from the slippery ones. Here’s a practical checklist to bring with you. A good factor will answer all of these clearly and without hedging.
On cost and fees What is your factoring fee, and exactly how is it structured — flat, or does it increase the longer an invoice is unpaid? What…
