Business Video Roundup: Business Plans, Marketing Campaigns, Leadership & More
In our latest business video roundup, Sunny Lenarduzzi offers a quick walk-through for creating a tight, effective business plan, Patrick Bet-David discusses how to craft a successful marketing campaign using real-world examples from companies that broke through, and CNBC explores how AutoZone is still managing to thrive when so many other brick-and-mortar retailers are having a rough time in this new Amazon world. Plus, Bombas co-founder and CEO David Heath shares his story and a wealth of advice with Columbia Business School, while Slack co-founder and CEO Stewart Butterfield drops some wisdom at Stanford GSB.
Sunny Lenarduzzi: How to Write a Profitable Business Plan
In this 22-minute video, Sunny Lenarduzzi walks through the process of creating a business plan. Her focus is somewhat particular to online and consulting businesses, but the general guidelines apply to businesses of all kinds.
Patrick Bet-David: 15 Marketing Campaigns That Made Billions & How You Can Too
Countless otherwise rock-solid businesses have gone under due to poor or nonexistent marketing. In this 15-minute video, Patrick Bet-David goes over 15 marketing campaigns that changed the game for their respective companies and zeroes in on what you can learn from them to develop killer marketing strategies for your own business.
Columbia Business School: Organizational Leadership Series with David Heath
In this hour-long fireside chat, Columbia Business School professor Silvia Bellezza talks with David Heath, co-founder and chief executive officer of Bombas, the socially conscious NYC-based sock and apparel brand. They touch on a variety of topics, including starting a business, leading a mission-driven company, consumer preferences, and the biggest challenges faced as a CEO.
Stanford GSB: Stewart Butterfield, Co-Founder and CEO of Slack
“The fundamental challenge of leadership is that of being a human being: living with an open heart and not seeing other people as instruments that can be used to your advantage or as obstacles in the way of something you want,” says Stewart Butterfield, co-founder and CEO of Slack. In this hour-long discussion at Stanford Graduate School of Business, he discusses his journey as an entrepreneur and reveals some of the things he’s learned over the years.
CNBC: How AutoZone Is Holding Off Amazon… For Now
It’s not a great time for many brick-and-mortar retailers, but auto parts leader AutoZone and some of its competitors are still doing very well. This 12-minute CNBC mini-doc explores how AutoZone is managing to survive and even flourish in an Amazon world.
READ MORE FROM AMERICAN COMMERCIAL CAPITAL
How Invoice Factoring Boosts Profits by Accelerating Cash Flow — and Unlocking Vendor Discounts
If your business sells on terms — Net 30, Net 60, even Net 90 — you already know the math doesn’t always work in your favor. You deliver the work, send the invoice, and then wait. Meanwhile, payroll is due Friday, your supplier wants payment, and that 2% early-pay discount your vendor offered? It quietly expires while your customer’s check sits in someone’s approval queue.
This is the cash flow…
How Fast Can I Get Cash From Invoice Factoring?
When payroll is Friday and your biggest customer is on net-60 terms, “how fast” isn’t a curious question — it’s the only question. The honest answer for invoice factoring is that most established clients see funds in their bank account within 24 hours of submitting an invoice. First-time funding takes longer because of one-time setup work, but once you’re approved and onboarded, the cycle becomes fast and predictable.
Here’s a…
The Underrated Power of Available Cash Flow
Profit gets the headlines. Revenue growth gets the press releases. But ask any business owner who has watched a thriving company stumble into insolvency, and they will tell you the same thing: cash flow is what keeps the lights on.
Available cash flow—the money a business can actually access and deploy at any given moment—is the lifeblood of operations. It is also one of the most misunderstood metrics in business.…
